Digital Marketing

Paris Hilton

Led TikTok marketing for Paris Hilton’s upcoming documentary, Infinite Icon, with a focus on organic discovery and fan-driven momentum ahead of release.

Built and scaled Paris Hilton fan accounts from the ground up where the campaign increased sustained engagement and digital visibility for the film, driving consistent earned reach and audience attention leading into launch

Case Study
Campaign Overview

Related Case Studies

Campaign highlights from across music, gaming, and digital.

Experiential Marketing

YFN Lucci, ATL Takeover

For YFN Lucci’s Already Legend album, executed a full city takeover across Atlanta, projecting alternate album artwork with QR codes across key locations to drive awareness, engagement, and discovery around the release. The campaign turned urban spaces into interactive touchpoints, driving fans directly to the project through a scan-to-stream experience.
Gaming Strategy

Louis Tomlinson – Lemonade in Grow the Garden

Launched Louis Tomlinson’s “Lemonade” inside Grow the Garden, transforming the UEFN world into a dynamic fan experience. The activation blended gameplay and music discovery, driving engagement and community buzz around the track’s release.
Gaming Strategy

Sofaygo Saturn Live

Exclusively manage Saturn Live, one of the largest virtual concert platforms on Roblox. Most recently produced an official Sofaygo concert, driving thousands of in-game visits and millions of views as the event went viral across social platforms.

Turn moments into movements. We’ll build the campaign.

Share your goals  artist, brand, audience, launch timeline, or cultural objective. We craft strategic campaigns across music, gaming, and digital that capture attention, spark engagement, and deliver measurable impact.