Gaming Strategy

Louis Tomlinson – Lemonade in Grow the Garden

Launched Louis Tomlinson’s “Lemonade” inside Grow the Garden, transforming the UEFN world into a dynamic fan experience. The activation blended gameplay and music discovery, driving engagement and community buzz around the track’s release.

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Campaign Overview

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Campaign highlights from across music, gaming, and digital.

Gaming Strategy

Spongebob La la la live Black Gryphon and Baasik

Created original music, “La La La Live” in partnership with Black Gryphon and Baasik for the official SpongeBob Roblox game
Gaming Strategy

Sofaygo Saturn Live

Exclusively manage Saturn Live, one of the largest virtual concert platforms on Roblox. Most recently produced an official Sofaygo concert, driving thousands of in-game visits and millions of views as the event went viral across social platforms.
Experiential Marketing

CHE Rest in Bass Activation

For CHE’s Rest in Bass Deluxe Album, produced a late-night light projection outside his surprise Irving Plaza pop-up show two nights after the album dropped, paired with a custom on-site photo booth to drive fan sharing and social amplification.

Turn moments into movements. We’ll build the campaign.

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